The mountains on a bluebird day


Cara Collective


William Blair, E&Y, Caterpillar

Kirsten is a vice president at Tercera and supports the sourcing, execution, and monitoring of investments in third wave services businesses. Prior to Tercera, Kirsten worked in the Technology Investment Banking group at William Blair where she executed sell-side and buy-side M&A transactions for IT services, software, and financial technology companies. Prior to William Blair, Kirsten was a senior consultant at EY in their Financial Services Advisory practice where she served financial services clients in strategic, operational improvement, and regulatory remediation engagements. Kirsten holds a B.Sc. in Business Administration (Finance & Banking emphasis) and a B.A. in International Studies from the University of Missouri.

What makes you tick?

Like most kids, I drove my parents nutty by incessantly asking them the question “why”. Today, I am still driven by that same “why” and am motivated by working with others in support of a unifying goal. I am enthusiastic about working with founders asking their own “whys”, disrupting the status quo, and building united teams on a mission to enable the third wave of cloud computing.

Why are you so passionate about helping founders and/or services businesses?

My favorite aspect of working in investment banking was working with founders and supporting them in transformational transactions. Their vision and passion for their businesses was unrivaled and their energy was infectious! People-based businesses understand the importance of culture and its criticality to success. I’m excited to be a long-term partner for founders in these businesses and to support them in their growth.

What is a company you really admire and why?

I respect Patagonia for more than its ability to make a great vest. Yvon Chouinard founded Patagonia 40+ years ago to outfit people in their exploration of the wild, and channeled revenues since its early years, back into protecting the wild. Today, Patagonia is a registered benefit corporation and its commitment to not only the environment, but its people and customers is stronger than ever.


Graham Seddon

Graham Seddon


Chris Cali